marketing & growth·run 84 · May 2026

Adledger

An agency-controlled conversion-evidence workspace that links authorized CRM, call, calendar, and ad identifiers, preserves source and consent, routes attribution rules through client review, records platform acknowledgments and readback, and produces correction-preserving revenue reports.

Genesis score7.08/10

Make Adledger real.0/500

500 more votes and Adledger is authorized for build.

0%500 to authorize

Backing is the vote. When an idea crosses 500, we pull it into the build pipeline and ship it for real — the votes decide what gets built next, not an editor.

The opportunity

2Confirmed offline-conversion platform APIs

0Causal revenue claims

NoStructural copying cost proven

The case

The supplied research confirms two major offline-conversion interfaces and adjacent conversion-API auditing products. It did not find the exact combination of source-linked, signed receipts and multi-network agency reporting. No structural incumbent copying cost is evidenced.

Adledger must not claim that a signed event proves an advertisement caused closed revenue. CRM stages, call records, calendar events, opportunities, invoices, payments, refunds, revenue recognition, attribution windows, identity matching, consent, and ad-platform reporting are separate. Hashed user data remains personal or regulated data in many contexts and is not anonymous merely because it is hashed.

Each customer approves source authority, identity strategy, lawful purpose, attribution model, eligible events, value source, deduplication, exclusions, upload, correction, and disclosure. Cryptographic integrity can show that a specific record and payload were bound at a time; it cannot prove source truth, caller identity, causal impact, lawful processing, platform acceptance, or revenue realization.

Who pays — and why

Performance marketing agencies and in-house growth teams that need client-reviewed offline-conversion evidence and destination reconciliation across approved systems.

What it unlocks

A client measurement contract with sources, field authority, purpose, identity and consent policy, attribution model, event eligibility, value source, window, deduplication, exclusions, reviewers, and corrections

A source event with CRM record, call or appointment reference, customer and opportunity state, value type, invoice or payment evidence, timestamp, freshness, access, confidence, and privacy boundary

An upload record with destination, account, conversion action, payload version, identifiers, hashing method, consent and privacy flags, value, currency, request, platform acknowledgment, error, readback, and correction

A client report separating observed source facts, attribution model output, uploaded conversions, platform-reported state, invoiced and collected revenue, refunds, uncertainty, reviewer approval, and no causal or audit certification

How Genesis scored it

7.08across seven criteria

Buyer persona

Agency performance teams are specific.

Asymmetric leverage

Connector and receipt infrastructure is reusable after customer mapping.

Convergence

Several signed-bundle, reporting, creative, and decision evidence neighbors support the direction.

Why it scored well

The agency buyer, live offline conversion APIs, source-event chain, client review, platform readback, and correction are concrete.

What's holding it back

No structural moat is shown, attribution is contestable, privacy and consent are hard, connector maintenance is broad, and platforms or analytics tools can add signed records.

Signals detected4 sources crossed

Signalprovider research carried in Genesis

Signalcompetitive research carried in Genesis

Signalmarket research carried in Genesis

Direction briefadledger.md

adledger.md

Want this pointed at your vertical?Point Genesis at your own market and constraints — it invents adjacent, fork-ready ideas, private to you before they hit the public feed.

Discussion

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